TruRating is changing the way the world gains insight. Use your existing payment technology in-store or online to ask each customer a single question about their experience. It’s so easy you’ll hear from a high 88% of your customers. You get real feedback, linked to real spend, in near-real time across in-store and online payment channels. TruRating isn’t a standard feedback tool. We provide businesses with trustworthy, actionable insight that supports improved performance, happier customers and directly impacts your bottom line.